BACKGROUND \

I created all design elements needed for promoting and presenting a 3 day conference for Ryerson University’s Diversity Institute. The identity needed to be engaging to encourage guests to register for the event and also represent the organization’s message of diversity.

ROLE \

Logo Design, Identity Design, Web Design, Website Development, Email Marketing, Signage, Agenda Design (print + online)

A bright energetic palette and minimal design elements define this visual identity.

The lines on the logo represent the numbers on a clock, connecting with time and the word now in the event’s name.

Single long scrolling page style. Bright colours and subtle animations keep the sections engaging as you scroll.

More examples of the flexibility of the logo in use.